в Москве и МО
з/п не указана
3 год назад
We are seeking a Product Marketing Lead in Russia. The Lead will own and drive Apple’s product centric marketing strategy and articulate the market ambition to deliver impact and growth. A critical function of the role is to be the spokesperson for Apple’s products in Russia & CEE.
Обязанности
- Articulate the product opportunity in market and provide product insight and leadership from introduction through end-of-life to both the Marketing and Sales organisations. Lead the team to deliver product launches with excellence every time.
- Own and drive the annual Marketing plan, outlining opportunity and actions that lead growth and category leadership, instilling quarterly and half yearly reviews on what's working, what's not. Lead and develop a strong bench of senior Product Marketing Managers.
- Act as a primary liaison between the market and global HQ for all local business needs and feature requirements. Influence product feature roadmap, make clear recommendations that improve customer experience.
- Devise and craft singular market narrative to enable clear understanding of market dynamics, customer voice, opportunity and set actions that all key partners understand. Become a visible and vocal member of the senior Marketing management team as well as the Country Leadership Team.
- Be the guardian of product messaging & positioning across every customer touch point, advancing the cause of excellence. Possess expert knowledge of competitive and 3rd party products and strategies. Make pricing and forecasting recommendations to management and cross-functional teams.
Требования
- 18+ years experience in product management and marketing
- Experience working for or with a global organization in technology or related fields
- Business analytics and strategic product management experience with deep knowledge of industry trends as a plus
- Technical fluency with the ability to translate features into consumer benefits
- Several years experience in leading and managing a team with a growth approach
- Curiosity, a passion for excellence, ability to ask the right questions, and the love for working as part of a team
- Ability to continually prioritize and multi-task in a dynamic, creative, fast paced environment
- Highly collaborative with exceptional interpersonal and relationship-building skills
- Exceptional organizational skills and attention to detail
- Excellent oral, written, and presentation skills, both in Russian and English
- Extensive travel is required (Post COVID)
