в Москве и МО
з/п не указана
3 год назад
This role is a 6 month fixed term contract and reports directly to the Marketing Director Russia.
Working here is more than working for the global beverage leader, it’s an opportunity to be a part of something that can positively impact the world.
Обязанности
- Manage brand activation at the local level, including POS activations & promos and experiential marketing and events (leveraging marketing assets), in coordination with the bottler
- Support the senior brand manager on cross-functional initiatives, work assignments and tasks that align to brand priorities
- Participate in agile projects for the development of European Operating Unit and Market-level innovation and Integrated Marketing Experience campaigns
- Manage program budgets (DME) and timelines to drive flawless execution of the plan, hitting all system milestones on time and within budget
- Track brand and project performance through data analysis by converting KPI’s and findings into specific insights and actions that add value to the business, drive brand love and brand value
- Coordinate local activations with bottlers, including POS activations & promos, events, experiential, leveraging marketing assets
- Prepare reports / presentations as needed (e.g. monthly performance reports)
Требования
- Bachelor’s degree required
- 4+ years of experience in marketing activation (end to end project delivery)
- Fluent in Russian and English language
- Ability to understand and leverage business, finance and commercial insights.
- Ability to adapt to changing environment and cross correct in due time, scenario planning thinking.
- Ability to effectively communicate and collaborate with key stakeholders (category marketing teams, bottler) and ensure alignment.
- Good project management skills, able to coordinate multiple projects at the same time and deliver high quality on time.
- Ability to coordinate full details (calendars, resources, metrics) of local activation with bottlers.
Условия
- Iconic & Innovative Brands: Our portfolio represents over 250 products with some of the most popular brands in the world and we’re always expanding
- Expansive & Diverse Customers: We focus on diversified and large range of customers each day
- Critical experiences: We work as a global network with a wide range of cross-functional partners to step-change the way we refresh the world and make an impact every day
- Growth Culture: learning organization with a bias for action, fully empowering curious individuals to leverage our global network and a wealth of human insights to deliver amazing results.
